Best Real Estate apps for agents

Real
Estate is a tough industry, but what if there was a way to make it a little bit
easier? There are many apps that can assist an agent with contact generation,
video editing, investment tracking, and open house management. Using the proper
tools can help you streamline listings and closings by optimizing your
marketing and simplifying transactions.

It only needs a few minutes to download the app to your
phone and start using it, giving you a leg up on the competition. Plus, many of
them out there are free or relatively affordable. Let's take a glance at some
apps that you can download to your phone to make the world of real estate an
easier one for you today:

Best Real Estate apps for agents

BombBomb:

Agents can use this app to shoot, edit, and forward these
videos to their leads, clients, farm, and sphere. In other words, anything that
you can say in an email or text, you can also say with BombBomb to make a more
personal connection with your target market.

For example, you might decide to film a preview of a new
listing and send it right to your email list. Bombbomb enables you to
communicate with those you converse with using a personalized touch. It gives a
much higher reply rate than if you were to use regular email.

Open Home Pro:

This iPhone app helps agents in lead management. It gains
leads and sends personalized follow up emails with your contact information.
The platform has assisted over 95,000 real estate brokers or agents and sends
out a list of hot leads that have a home to sell or that don't have an agent so
that you know where to concentrate your time.

Another useful feature is social sharing if you're an
agent trying to create traffic to your website or social media channels.

 Spotio:

This marketing app was developed by real estate agents
themselves. With this app, you can reach both addresses and contacts with the
touch of a button. The app also enables you to export information into PDF or
excel sheets.

Spotio incorporates activity in order to raise revenue
and close more deals.

Dotloop:

This app can help real estate agents with productivity
optimization, task management, and online transactions. It enables users to
collaborate at every stage of a transaction using its form creation,
e-signature, and storage capacities. It also permits brokers to obtain
transactions from any device.

Dotloop gives a free and paid option. The free option
involves tracking for up to 10 transactions, while their premium version costs
just $29 per month, which involves an endless transaction. 

Grasshopper:

Agents/brokerages essentially use Grasshopper to set up
multiple phone numbers for various marketing campaigns that they can obtain
from one easy to use an app on their phones and desktop. Having the ability of
a vanity business number makes it more comfortable for potential clients to
remember you, particularly if you have a number that's catchy or that has a
local area code.

Grasshopper also gives virtual faxing, separate lines and
extensions, WIFI calling and more. 

RPR Mobile

The RPR Mobile app enables agents or brokers to view
market statistics, find properties, and more. It gives on the go access to a
national database of both residential and commercial properties. The platform
can also give agents with school attendance zones, flood maps, demographics,
and other data. Best of all, RPR lets you create "mini-reports" that
you can send to new clients. 

DocuSign:

With DocuSign, you can reduce the trouble of getting
signatures from customers by signing documents on the go. DocuSign gives a
faster turnaround time versus a paper signing process by an average of 9 days.

With DocuSign, there is no limit on the number of
documents that you can fill out or sign. 

Conclusion

While these are just some of the available apps out
there, there are a ton of others that exist precisely designed to aid estate
agents to simplify things for them. Technology has grown remarkably and has
come so far that it can provide a technological advantage to realtors that
didn't exist a decade ago.

If you want to make a successful customer base more
easily in the real estate sector, implementing just a few of these apps will
aid you in doing just that.


Digital Marketing Importance in Automobile Industries

The Automobile industry is a mixer of design and development, manufacturing and marketing. According to statistics, the Indian automobile industry is the 4th biggest automobile industry among all the countries in the world in terms of the high sales rate and the 7th largest country in the manufacturing of automobiles. The ever-increasing market for the production and manufacturing of automobiles and its parts gives rise to business possibilities for company owners and dealers. Sustaining in this competing world of the automobile field is a challenging one but not difficult. You can be successful with the perfect blending of superior technologies and resources such as digital marketing.

If you desire sales, you must tell about your automobiles and their designs to the public i.e. you need to spread sound knowledge of your services through online appearance for your cars and motor vehicles. Reaching prospective buyers and growing conversion rates can be achievable through tailor-made strategies of digital marketing.

Digital Marketing Services for the automobile industry:

  1. Automotive SEO
  2. Management of Social Media
  3. E-mail Marketing
  4. Content Marketing
  5. YouTube Marketing
  6. PPC management

        1. Automotive SEO:

Primary traffic is the backbone for any industry either it is a startup or a branded one. Since the customers mostly rely on the internet for searching for their favored services. Optimize your website page and its products (motor vehicles) with compelling titles and meta descriptions (rich snippets) that help search engine crawlers in making your site stand high in SERP results. Furthermore, the effective SEO helps in quick loading speed of your site and less bouncing rate.

Image optimization will be the most important factor for your business since you might have heard that one picture worth a thousand words. Displaying pictures of automobiles help the guests in choosing a car as per their choices.

Search engine optimization gives

  • Wide reach for your automobile company
  • Brand credibility
  • Targeted leads
  • Ranking in SERP

    2. Management of Social Media :

If you want to sell more cars or parts of automobiles, social media is an excellent platform. Showcase your vehicles with Commercials on all social media platforms such as Facebook, Instagram, LinkedIn, Twitter, etc. Instagram is excellent for automobiles since you can showcase all the car models and parts of automobiles such as various types of wheels, engine. Besides, write creative content related to them.

Advertise your company with Promotions. For example, write periodically posts such as “OWN IT TODAY” by offering discounts, coupons, special offers, etc. It generates interest for clients and makes them purchase your cars.

Social media marketing gives

  • Brand reputation
  • Enhanced User experience and engagement

    3. E-MAIL Marketing:

Collect all your client’s details and run successful email campaigns. It was found that 25% of website visits were triggered by email marketing only. Composing email operations for multiple locations and brands with new car models pictures and videos improves customer experience hence leads to your company.

Email Marketing helps in

  • High traffic
  • Scope for more sales

    4. Content Marketing:

Some people may doubtful which model/brand should buy and which provides great fuel efficiency and mileage. And it will be difficult to go to various showrooms and ask for details since all the sellers may do not have all types of brands in their showrooms. Presenting the information related to the models, brands, their features in the form of blogs sounds excellent and marketing it in social media is fuel to your industry. Market your content all over the social media platforms for more profits.

Content Marketing helps in

  • More traffic
  • Brand credibility
  • Dealership credibility

    5. YouTube Marketing:

Producing 1-minute to 3-minute videos on automobiles with their brands credits more chance for sales since YouTube has global users who spend at least 3 hours per day on YouTube. If you are only a producer for automobile parts, then you can explore all your products such as tires, steering wheels, etc with creative video making. You can also run ads on this platform.

YouTube Marketing helps for

  • More exposure and engagement
  • Bulk reach through shares

    6. PPC Management:

Promote the parts of motor vehicles and vehicles with Google Ads, Bing Ads, and Pay-Per-Click management. Boost your sales capacity by planning powerful campaigns.

Pictures play an important role in the automobile industry. Building campaigns with different models of vehicles and their 3D views will be a great influence on your company. These campaigns generate engagement and growth rates and sales. Approach potential buyers with dealer automotive ads.

This strategy gives you

  • Maximum number of clicks on your site
  • More probability for sales

The first step of the automobile research method to the last step of sales can be completed efficiently with digital marketing that ascertains a successful business. This is the power of digital marketing for the automobile industry.

Conclusion:

All the digital marketing methods and tactics will lead the buyers to purchase products from your showroom. Secure your automobile industry with these effective digital marketing strategies and reap profitable returns for your business.


Measuring user satisfaction in your app and how to increase it

All developers and businesses want users to use their apps. Mobile apps are not only costly and time-consuming to develop, but they’re created to be used by real people to resolve real problems, so when app downloads are low it’s disappointing.

Engagement, maintenance, and growth rates are essential to showing the value of an app and measuring its profit on investment. But one metric is more valuable than all of them is user satisfaction.

If your users are happy, they’re more expected to engage, spend more, and advertised the word about your app to their friends and family or post about their app experience online.

And considering 84% of people believe online reviews as much as an individual recommendation, it is important that you keep users and customers on your side.

If users aren’t satisfied with your app, they’re not going to drop you an email to complain – they’re likely to share their adverse experience with their family, or worse, talk about their experience on social media.

Developing a successful app has many more advantages than earning five-star reviews or random purchases from your e-commerce store.

Happy users are more likely to do business with you again if they have a positive experience, and according to a research that loyal customers are worth up to ten times their primary purchase value, so they could become a long-term customer if they’re happy.

Here are some of the ways you can ensure your app keeps all of your users happy…

 

Data Rely

One of the simplest methods to get a feel for user comfort is to analyze your data. Analyze where users are getting your app, how long they’re engaging with your content when they download it, and where your current drop-off points are.

If users aren’t going past your sign-up page, then the possibilities are that you’re disappointed to give an enjoyable onboarding, and you may require to go back to the drawing board and review your user experience.

However, data can only go so far in painting the picture of user satisfaction. You should not significantly assume that a customer is unhappy with your app because they’ve only started it once – they might’ve been distracted and require a reminder that you’re there to help them to engage with you. Keep an open mind and let users not numbers do the talking.

 

Conduct Surveys

The best method to measure user satisfaction and get the thumbs up on new highlights is to conduct a small survey within your app. Be careful – “are you pleased with our app?” doesn’t give you anything to work on, but “what do you think about our new shopping feature?” does.

Rather than attacking users with a survey when they open the app, make it opt-in or ask questions via a pop-up every time they finish a session.

It will take time to establish your feedback, but growing smaller pieces over time will result in higher engagement rates than expecting every user to complete a three-page in-depth survey about their experience.

Keep your questions small and only ask questions that mean something to your business. If you’re not thinking about developing an augmented reality feature, for example, don’t hang the carrot and ask users if they’d like to see an AR tool.

Doing so will raise expectations and boost users to shop around for other apps rather than staying faithful to your brand.

As always when collecting user feedback, tailor your questions to your various audiences and isolate targets to maximize engagement and useful responses – a one-size-fits-all survey won’t work and feedback won’t be as useful.

A segment to get the most out of your survey.

 

Incentivize

If users aren’t engaging with your survey but they’re consuming time in your app, push them in the right direction by offering incentives such as a free trial of your premium service or a discount code off their next shop.

We all get frustrated when apps attack us with offers to leave a review or submit feedback, so when a freebie is offered, users generally feel more confident about providing feedback and will offer more useful, actionable points than if they were giving comments off their own back.

If you’re attempting to flesh out your app and build new features and functionality, you could even ask users to present their ideas and offer the winner a prize and their name in your app’s credits as a thank you.

Once you’ve collected feedback and understand what bothers users have about your app, the next step is to achieve those changes to increase user satisfaction.

 

Simple Things

Users downloaded your app for a purpose, whether it was to buy a dress from your store or order a takeaway after a busy day at work.

Simplify your app and don’t try to reinvent the wheel – help users reach your tools as soon as they can, and they’ll be more satisfied as a result.

Onboarding is key here – don’t have users fill out a thousand form fields before they can get started; keep it simple and restrict the conflict between your app and their requirements.

Common friction points like logging in, creating an account, leaving a review or joining with friends can all come later – let users complete their initial task before doing anything else.

 

Always Present for users

User satisfaction is about much more than giving a cutting-edge app with interesting features; it’s about giving customers that you’re there for them.

Make your team is as easily available as possible through phone support, live chat, social media or an in-app ticketing system and create a knowledge base with video tutorials to help when your team isn’t available.

If a user can’t find what they want within your app and there’s nobody to talk to, you’re presenting them a poor user experience and they’re unlikely to stick around for long.

Reply to every comment and query, even if it’s been answered before.

Some brands will automatically redirect users to a knowledge base or help center, but giving a personal reply on social media or a forum shows that you genuinely worry about your users and their involvement within your app, and they’ll usually become more engaged as a result.

Make sure you’re on the peak of your App Store and Google Play Store reviews, too, responding to both positive and negative feedback.

Thank users for their time and tell them that you’ll address their interests and comments – if you’re prompt and offer solutions that make users happy, then in-app satisfaction will normally climb and help you create a chart-topping app.

 

Always optimize and improve

Finally, a quick word on maintenance. Businesses simply want to keep their investment to a minimum after spending in an app, but the fact is that an app is a continuing commitment.

If you launch an app in January then it’s almost surely going to require tweaking and updating by April. Operating system updates and viruses need to be addressed to assure you’re delivering good user experience and that your app loads fast and perform consistently.

 

Conclusion

Whether you’re optimizing your website for SEO, doing a pay-per-click campaign or building an app, it’s easy to turn to data and analytics to decide whether you’re on the right path.

Whilst data is necessary, user satisfaction and happiness should be your focus preference – because that’s what encourages you to create sales and keeps your business floating.


Influencer Marketing - Which Can Help Your App’s Success

Mobile app marketing is evolving faster than app developers and online marketers would probably want it to. For example, even before you start on a campaign, how would you face the fact that your opponent already beat you to it doing the same thing? Before you know it, you’re already waving the white flag!

Mobile marketing transformed into that cruel jungle over the years, particularly when the mobile industry gained traction. And much like any field that has become like this, it’s only necessary for you to learn to adapt, lest your app dies even before you get to show it to its first customer.

Enter influencer marketing. Mind you, it’s by no means the “holy grail” of app marketing. However, it shows to be a worthy addition to your marketing arsenal, and a lot of auspicious marketing stories attest to this. If you mean to learn this too simply find time to read the complete summary of how you can perform it efficiently below.

Right Customer Targeting

Social influencers give the ready advantage of already targeting a given niche. This alone opens a lot of potentials for you to reach out to an audience that wouldn’t be hard to engage with. You need to capitalize on this similarity, for there are no other readily available platforms that offer this sort of path to highly targeted customers.

If you’re targeting audiences who are involved in learning more skills or knowledge about football, for example, then take the time to look at Youtube channels with an already built follower base. Channels like these often present on or investigate various football scenarios or even teach football skills.

Diving into the style and demographics of your audience wouldn’t hurt as well. The majority of your audience consists of young men.

Selection of Perfect Social Platform

Youtube, Facebook, and Instagram all offer the same level of susceptibility, considering they’re still the most common social channels at present. When choosing the right social platforms, always keep in mind their limitations. Twitter limits the characters you can type, while Instagram blocks users from sharing links. Ultimately, you need to learn to adapt, particularly if you discover that the influencer who’s perfect for your app only works in a single social media venue.

Budget Planning

Any mobile marketing campaign needs solid budget planning. Influencer marketing surpasses other mobile app marketing options, though, in that it’s mainly less costly. There’s a warning, though, for not all influencer marketers impose the same rate. Earlier to addressing a prospective influencer, set aside a budget that you’re sure you can easily use for discussion.

Perfect Influencers Selection

Giving the same niche takes up only half of the equation to influencer marketing success. Other factors come into play as well. For one, you require the time to see if the influencer is as strong as he looks at first glance. Are his comments and likes accurate? Does the content give value? Does the channel have high engagement?

Coming to the best influencers to target is easy, particularly if you already know the keywords you require to use when searching. Once you see a possible channel, recognize the content in greater detail. Pinpoint the strengths and weaknesses of the channel and consider how these will affect your possible campaign with this influencer.

Don’t delay to ask for more relevant info like channel analytics and demographics. Asking for screenshots would satisfy in most cases, as these stop tampering of any kind.

Are You Ready to Dive Into Influencer Marketing?

Influencer Marketing is the best way to present your app to your preferred targeted audience and we established in the field of influencer marketing. Our influencers will help your mobile apps and mobile games shine through the large pool of opponents.

Set-Up of Analytics

Analytics assures that your campaigns can always be directed towards the path of success. It also validates the data that your chosen influencer has given to you when you chose him. Make sure you track the performance of the campaign based on the data that’s flowing in. Analytics provide important insights that can’t be obtained elsewhere. Who knows? You might even find new app success techniques because of the data you’re collecting.

Creating Value-Driven Content for Marketing

Partnering with influencers is no less different from working with a business partner. Your common interests drive you. When managing mobile marketing campaigns, be open to sharing your plans with him. It also wouldn’t hurt to take the extra mile in giving him advice for marketing.

However, you should also take note that your influencer’s main strength is just that: his influence. You have to give him enough space to work his magic. He wouldn’t have earned such a massive following and credibility without it. Let him describe your brand as naturally as possible, assuming you’ve already familiarised him with it.

Brand’s Story

Stories always attract people. And telling them to your influencer and his audience would only help to enhance the connections you share. People nowadays can rarely keep their attention focused on a single thing. This highlights the value of forming a direct connection with them, enriched by stories that they can understand with.

Tracking and Optimization of Your Campaigns

Campaigns require to be set over time according to the data collected. Rarely do the first campaigns function well from the start, and influencer marketing is not an exception to this. Regular monitoring of your campaign leads this and, thus, should be done consistently from the start of the campaign to its end.

Conclusion

Influencer marketing surpasses other marketing programs once it’s utilized and optimized to its utmost capabilities. In the end, influencers placed themselves on these foundations because they provided value to their audience. Hold to this fact, and you’ll never doubt the power of influencer marketing ever again.

 

 


Difference Between MIS and ERP

Technology is the need of modern business. To digitally change business models, ideas, and progress, companies are continuously looking for innovative technologies, better management systems, and user-friendly software. Advanced systems and stewardship help companies stay competitive not only on the native market but also on the world mark. A great quality of terms for enterprise management software causes uncertainty in some notions. Today, we will explore the difference between MIS and ERP terms and will try to distinguish those.

Both MIS (management information system) and ERP (enterprise resource planning) system manage business data and help officials make data-driven decisions. But, these two systems are a little bit different. Here you will learn certain connections and differences between MIS and ERP. Before comparing and contrasting MIS and ERP, let’s explain both.

Management Information System

MIS, a management information system, is a centralized database that collects information about the company’s departments and permits managers to use this information for managing workflow, making data-driven decisions and making reports. The basic theory of MIS is to process data from an organization and present it in the form of a report at regular interims.

The main objective of information systems implementation is to promote the business’s income and improve its profitability. The choices of MIS implementation are usually taken by chief technology/information officers. Here are the main features of MIS:

  • Data capturing is the process of collecting data from various resources. This includes the following: customer touch points lives, e-commerce sites, global shopping, self check-out, etc., an output of one or more systems like sales, finance, market analysis, operations, etc. and from social media sites.
  • Data storage. All the data is collected in a database or data files. This data is also saved in various storage media (DVD, hard drives, etc.). Cloud-based applications store data on virtual servers.
  • Data processing. Changing all data into meaningful information is what is called data processing. This is an important function of MIS.
  • Information and data distribution. As information is the core requirement, for achieving competitive support, the distribution of the right information to the right person in the right time is information distribution. The information could be in the form of report, image, message, file, video or audio. To facilitate comparison, information is presented in the form of charts or tables or graphs.
  • Prediction and forecasting. With the help of modern statistics, MIS can predict business using historical data as a base.
  • Planning. Reports are created based on the enterprise’s needs. These reports help management plan for the future.
  • Control. MIS helps in monitoring and tracking operations against organizational plans. The difference between the operations and the organization's plans is examined for exercising control.

As mentioned above, MIS has different functions that enable the management to function effectively and efficiently.

Enterprise Resource Planning

ERP means enterprise resource planning. It is a big system permitting companies to manage their information properly, promote information sharing, business planning, etc. In other words, that is what we call a management information system (MIS). And if you ask “Is ERP a part of MIS?”, we can say that it is. The ERP system is a subset of MIS.

Enterprise resource planning is a computer-based system that combines various functions like inventory, accounting, inventory management, human resources, etc. Here are the main features of ERP systems:

  • Accounting. Accounting is one of the key functions of ERP software which is designed to manage receivable and payable accounts, payroll, tax reports, and working time tracking. Accounting tools give employees a real-time look at their finance system.
  • Manufacturing. ERP provides a single interface for managing manufacturing processes like production, procurement, budgeting, planning, and forecasting.
  • Customer relationship management. Helps customer interaction and manages relationships with suppliers and merchants.
  • Forces discipline and organization around the business.
  • Business intelligence. Maintains administrative activities. BI tools capture and analyze data processes within the ERP system.

 ERP and MIS Relationship

Having determined the terms of both systems, we can clearly understand the purpose of MIS in ERP. As explained above, an enterprise resource planning solution is a part of a management information system. The main difference between the two systems is as follows:

ERP is all about automation of the workflow and accounting processes. ERP is planning. It examines business and forecasts development decisions.

MIS is all about reporting. MIS is information. It collects, saves, and organizes the information from different departments in a single database.

 


Magnification of Events and Exhibitions with AR

When it comes to the business-to-business events industry, its increase is exponential given its dynamism and increasing importance. This part is getting better profit AR in particular. AR is combining real-time digital images, videos, and graphics to the real world landscape, via a tab, smartphone, or headset devices.

 Magnification of events with AR

The sole purpose of profitable Augmented Reality for exhibitions is to make your brand stand out from the other brands. There is a variety of AR technology to pick from for events to address your objectives.

Kinds of AR

There are four types of AR technologies event professionals can use to attract their customers.

  1. Mirror AR – It can broadly be used in salons and fashion clothing stores where a reflective stage is used upon which relevant and added representation or data is showcased. This enables customers to check out various clothing and hair patterns without acutely breaking out the clippers.
  2. Transparent AR – In this type of AR, using a transparent OLED or LED display, a virtual and 3D environment is formed without wearing headsets or using the smartphones and watching an interactive product demonstration.
  3. Device-driven AR – This is the most conventional type of AR where a smartphone or tablet device is used to interact with AR content like Pokémon GO.
  4. Wearable AR – Google Glass and other wearable AR, like HoloLens from Microsoft, are the most favored examples of wearable AR, which is the most immersive way to experience AR.

Benefits of AR Apps in Events

  1. WYSIWYG

What you see is what you get is the best way to explain why AR should be used in events. AR-based product presentations can go a long way in grasping the mind of attendees. It allows users to search for information and experience the enhanced level of product capabilities.

  1. Stir a Buzz

Augmented Reality increases commitment levels and stimulates a buzz on social media by encouraging users to interact with content and other details.

  1. Attract More Traffic

Larger the crowd, successful the event! AR is one of the most efficient ways of driving traffic as it is still something quite funny and a newer approach for many, and the magnificence of this magic is still in its nascent stage.

Conclusion

Although Augmented Reality is in its early stages of development, its potential and impacts are going to be huge in every industry including events/exhibitions. Given the latest AR trends, it is very much likely that business shows or exhibitions and not going to rely much on physical tools and video content to display their products, which could recoup their investment cost including setup and transportation expenses.

 


Development Cost And Key Features of Loan Lending Mobile App

Banking and finance are not the freshest industry in the field of development. Banking is the oldest of the industries which are developing day-by-day. Everybody understands that taking a loan from the bank is a very long and restless process. Filling out the application for a loan giving the right document the verification it’s a tremendous process which sometimes takes days. But, when there is a “but” involved then there is something new and hopeful. Banking Applications are being developed which are very helpful in the banking sector.

The banking industry is bringing a bigger and better revolution in the world. The adaptability this kind of application provides not only helps the bank operatives but also the bank customers which on the other hand can simply request for anything through the application. Now form filling is not a difficulty anymore, you don’t require to be in the line for getting your work done its all getting digital these days. People who are aged and can’t forth stand in banks can also use these applications to get their work done.

The applications of these kinds give end-to-end solutions like any kind of application support, provides the user information about the loan eligibility, documentation, etc. at a single place.

How Does It Work?

These type loan applications open many opportunities for the loan borrowers which sometimes consist of private institute loans, personal loans. Through these applications, people can lend some money as a loan as money lenders. Bankers on the application can easily lookout for the loan offers to invest in also known as (LIP). The bankers can get in touch with the borrowers for concluding the lending proposal. There is a whole process behind this the borrower will have to present the loan application which is then reviewed and approved by the admin to complete the security check. The borrowers can simply maintain the list of loan applications through the Loan lending application.

Benefits of this Application

There are many ways and cases in which these loan lending applications can be profitable for the customers and businesses both.

Some of the benefits that we get from Loan Lending Applications are:

  • Security of Application: Security in the application is a must by building a stronghold password and keeping it to yourself and private. These sorts of applications use an encrypted route that keeps the application data safe.
  •  Loan variety: There are many types of loans on the loan lending application like personal loans, and payday loans are available on the application for the users. Many users look for various types of loans and this application keeps the records and care for its users.
  • Loan Application: A very easier way to file for a loan on the loan lending application that will affect the loan lenders to get the loan from them.
  • Confidentiality: Some of the users need the loan for a particular reason and they don’t want that the reason should not be out and be confidential; there is an option for that in the application of privacy and confidentiality.
  • Navigation: It’s very simple for the lenders to evaluate all the applications and select their borrower which befits their conditions of the loan.
  • Messaging: Lenders can review their terms of the transaction with the borrowers after the borrowers have viewed the list of loans.
  • Management of Application: Borrowers can handle all their loans and the money lenders on the application as the application made this very easy for the borrowers to manage all that on a single go.

Why they use your Money Lending Application?

Well if you have made up your mind on developing a Money Lending Application for your customers then what should be your next step-

There are many points which needed to be taken care of to make your app popular among users like,

Security & Safety

The Documentation method which takes place between the borrowers and lenders is safe and secure in the application as the application is encrypted and all the data in the application is classified.

Paperwork

Well, you are already going through a lot of processes on the application on your mobile phone which itself reduces the user of paperwork and fastens the entire process of getting a loan.

Accountability

Trust is the basic need of all the users when it comes to loan lending as the users look for the most trustable companies. Users look and cross-check the data provided by the companies n their websites and once the users get the trust and accountability of the company then they begin the process.

 Loan Lending Application Features:

 Loan Lending Application User Panel Feature:

  • Registration: Users can register themselves on the application by providing the personal information asked on the registration page in the application.
  • Apply for the Loan: User can also apply for the immediate loan, for applying the loan a user need to follow the few steps like choosing the amount of money they need, EMI of the amount they are lending and will need to pay, GST they have to pay, and the processing fee to finish the fund transfer.
  • Calculation Tool for EMI and Interest: This is an inbuilt feature in the application which enables the user to view the amount of EMI or interest they will be paying on a particular amount of money.
  • Payback Period Setting: The users have the access to decide when to payback, and as per the payback period the user decides to pay the EMI. The Interest will be shown and displayed to the user.
  • Transactions: This feature in the application will show the user the complete history and summary of the money borrowed the amount of Withdrawal and available credit limit.
  • Support: It allows the user to contact for any query with the support team through the application support.

 Loan Lending Application Admin Panel features

  • Login: The admin can log in to the admin dashboard by the login credentials.
  • Profile Approval: Admin verifies and checks the user-profiles and the data provided by the users like the User PAN, credit card or debit card details, etc.
  • Managing Users: Admin can manage the users as if the admin found that the user is breaking the terms and condition of the application admin can block the user account or may delete it.
  • Manage the Earning: Admin is responsible for managing the earning of the user’s admin can view the complete earning of the users, income and any pending money if they have.
  • Manage Profile: Admin is accountable to manage the user profile, and the admin can choose to add/delete/remove the user profile.
  • Loan Management: Admin can manage the loan types that the user has selected as the terms & conditions, the interest rate may vary for all the types.

Development Process of Loan Lending Application

The process of Developing a Loan Lending Application involves

  • Planning: The beginning of an application development process starts up with the planning of the application and what method is to be used to make it successful.
  • Research & Development: Research & Development usually assists in finding the right amount of data about the application or the industry you are developing your application under.
  • Design & Development: The Design of an application is the essential aspect of an application, the design of the application makes the application user-friendly and it’s one of the greatest ways to improve the user experience as well. Design your application in a way that the user is forced to open the application again & again & is simple to use & control.
  • Testing: The testing of the application before the deployment of the application is better because that is when you can fully test your application and find the bugs if there are any and can dispose the application as per the client demand.
  • Support & Maintenance: It is one of the important features of app building process after the deployment of an application it is one of the major aspects which gets the users bounded to use it provides the support and maintenance after the deployment of the application providing updates to the application solving and providing the support to the application users is one of the major points.

Cost Of Development

Mobile Application Development has its own cost based on the number of features and functions attached to it. There are many factors on which the cost of developing an application depends, Such as the development region, app features, app platforms, and many more.

The cost of development mainly depends upon the region where the application is developed. Also, Shown below is the per hour cost of the application development:

  • USA: $50-$100/hr
  • Western Europe: $50-$200/hr
  • Australia: $40-$150/hr
  • Asia: $10-$60/hr

Food Delivery App Development

Are you looking for developing a Food Delivery mobile app or Food Ordering mobile app? Well, in this article we will make you familiar with some essential factors that you need to keep in mind while developing a food delivery app.

Let’s have a look at some interesting facts about the online food delivery app market.

The following are the reasons which make the online food delivery market more competitive.

  • Revenue in the Online Food Delivery section amounts to US$107,438m in 2019.
  • Revenue is expected to show an annual growth rate of 9.9%.
  • The market’s largest division is Platform-to-Consumer Delivery with a market volume of US$53,786m in 2019.
  • In global comparison, most revenue is generated in China (US$40,239m in 2019).

Seamless, Grubhub, Doordash, UberEats, Zomato, Postmates, and Yelp Eat 24 are some of the most popular food ordering applications that are governing the online food delivery market.

Food Delivery App, Why?

Technology has changed the way of working, more and more people rely on mobile applications for every small or big work. From online ticket booking to sending money to online shopping, everything can be done with the help of mobile apps.

In today’s time, most of the world’s population doesn’t have time to cook meals at home. Consequently, they look for an option that is very helpful and in their reach. That’s where food delivery apps enter the market to make life easier for busy people.

The number of mobile users is still growing each year. The number of mobile app users is much higher than desktop users. Thus, 70 percent of the total traffic on the internet comes from mobile or other handheld devices.

Coming back to the point, things to take care of while developing a food delivery app.

In this article, we will discuss the essential facts of food delivery app development and also discuss the business model to help you grow your food delivery business.

  1. Budget

The cost of the food delivery app changes according to project specifications, platform, features, Development Company, and location.

It is very important to know the budget. So before you hire a mobile app developer or mobile app development company, you must know your budget. Choose the perfect on-demand food ordering app Development Company that will match your budget.

  1. Model for App Development

Invest in a custom-built website and choose the right mobile app development framework or operating systems for which the app is going to be made. There are various mobile app development platforms available that you can choose according to your requirements. You can also go for a hybrid app or native app for a better user experience.

  1. Importance of Business Model

The business model is very necessary for you to set your business goal. There are two business models of online food delivery apps that you can choose according to your requirements.

  1. Platform to Consumer (Aggregator Business Model)
  2. Restaurant to Customer (App with a Delivery Service)

Grubhub.com, UberEats, and Deliveryhero.com are the live example that follows a simple business model known as Aggregator Business Model. They provide a common platform for restaurants and customers. In this model-

  • Customers search the listed restaurants and cuisines available on the website.
  • They place the order of their preference from their favorite restaurant, and provide their delivery details and pay for it online or opt for COD (cash on delivery).
  • The food app owner cuts their commission and routes order to the restaurant for delivery.
  • Further, the order delivers by the restaurant or a 3rd party delivery service.

In aggregator business model you will have for panels such as-

  • Customer app– This is for customers where they can place an order to get delivered food at the doorstep.
  • Restaurant app– Manage assigned orders, including the ability to differentiate between canceled, completed, ready for pickup, or delivered orders.
  • Delivery app– Manage pickup and drop-off of orders in real-time.
  • Admin panel– Manage the customers, delivery boy, restaurants and access analytic reports of sales and order delivered.
  1. The second one is a restaurant to customer model in which restaurant owners do not need to maintain their delivery personnel, the third-party app takes care of the delivery services.
  2. Order and Food Delivery Model

The order and food delivery model supports you set the path for success. Real-time order and food delivery are very essential to run and grow your food ordering business. Order and food delivery platforms manage logistics and restaurant partners. A partnership with them is very important to run your online food delivery startup happily. You also need partners with more and more restaurants. It might be challenging for you but believe me, more and more customers will use your app regularly to place an order. Popular companies like GrubHub, Eat24, and UberEats have an option to ‘partner with us’. You can also do the same.

  1. Logistics Support Business Model

The food delivery changes from the aggregator model as it provides complete supports to restaurants. Logistics plays an essential role in the food ordering business. As a small or large business owner, you should recognize this model to make real-time food ordering and food delivery more effective. Once you start following this business model, you no need to manage deliveries, maintain vehicles, and delivery staff. UberEats and Zomato are typical examples that support this food-delivery business model.

Features of Food Delivery Apps -

  1. UI Focused-

You should have to be deeply focused on the UI segment to make the order placement system simpler and suitable for all time. The interface of the app should be spontaneous and easy enough to place an order.

  1. Payment security

Secure Payment Gateway, everything starts with it and if you are building aggregator mobile app then secure payment gateway should be on your top preference because users provide their account information to you. And they worry about the safety and security of their data and they are fully authorized to it. So you need to go with the most popular payment alliances like Paypal Amazon Pay, Stripe, and CCAvenue. You can also perform the same payment gateway as UberEats.

  1. Tracking of Order

Order tracking is one of the best specialties these days in food delivery apps. Customers that order food online have a curiosity to know the live status of their food. If you are a food aggregator and restaurant, then it would be best if you implement GPS in it to offer the best experience to the customers. Combine Google API for maps and Mapkit to make your app more useful and advanced.

  1. Multiple Order Methods

Although online food orders are not limited to mobile applications (Android and iOS), there are some other methods that the customers could choose i.e. website and desktop apps. Besides food delivery mobile applications, you must also have other options for website ordering and desktop apps.

  1. Rewards & Offers for customers

Rewards & offers are like a formula that helps any food delivery startup to grab more and more customers for using their services. Most of the customers prefer those food ordering apps which provide rewards and offers. You and your partner restaurants should afford regular offers and rewards to boost your customers to come back and use the app and order from the same place.

  1. Notifications

Push notifications present the best way to keep your customers involved and tell them about what you are giving currently. You should implement this feature in your app to keep your customers notified or their order’s status through notifications.

  1. Optimized Search Engine and App Store

The success of an online food delivery business depends on how you are serving the needs of your customers. Make your app search engine user-friendly to get more exposure in web and mobile searches. Search engine optimization and app store optimization will not only help you in more reliable results in search engines but also help you acquire more users as well as retargeted existing ones. In addition to this, you can also connect your mobile app to all your social media accounts so that people can easily share their experience of food ordering on social channels.

Also, concentrate on the following things-

  • Promotion through social network
  • Campaigning over social channels
  • Offers For customers
  • A membership program for customers

Conclusion

Food ordering mobile app development is not difficult but managing it might be difficult work in itself. Although, there are many methods and approaches that you can follow to accomplish your business goal. But for it, you have to pay a lot of attention, in terms of development, marketing, and sales.There are various food ordering apps in the market, some of them fail to meet the customer’s needs, while others are successful in making their place in the market.


Image SEO: Optimization of Images for Google Image Search SEO?

Visuals are more powerful than the words because the human mind treats things in images, visuals have become the most powerful way to communicate. Even though many readers may embrace the words that you share, visual elements in your content will most likely hold with those people much better than your words will. Powerful visuals maintain the ability to pass information to people by the use of gestures, images, signs, posters and short films advertisement between others.

IMAGE SEO - IMPORTANCE

A business owner who is looking to compete in the organic search results, SEO is necessary. With so much focus on creating high-quality content and a top-notch website, many people end up neglecting SEO for images. As the value of images on e-commerce, travel, and media websites have been grown over time, we need to optimize the images to make the article or the website more search engine friendly.

Here is a list of how to optimize images-

  1. Images Resizing
  2. Selection of Best File Type
  3. File Name should be relevant
  4. Use of ALT Tags
  5. Image Title Optimization
  6. Image Captions
  7. Use of Responsive Images
  8. Complementing Text For Your Images
  9. Image Structured Data
  10. Site Maps
  11. Analysis of Image Optimization Potential

1.   Images Resizing:

When you are discovering the correct size for an image designed for the web, the only number that matter is pixels, how many pixels tall and how many pixels wide the image should be, e.g., 1024 by 680 pixels. Images with higher resolution and bigger dimensions slow your page loading times considerably.

So, when you are thinking of using an image on the web, give attention to its size in pixels. Scaling down the file size, without losing too much quality, will work well on the web.

Image Resizing Tools:

  • Imageresize.org
  • B.I.R.M.E
  • PicResize
  • Reduce Image
  • Simple Image Resizer

If your site has tons of videos and images, it is important to optimize the file size to deliver faster loading pages across the internet. Regarding this, it is advised to reduce the file size to make pages quickly usable.

Right compression rate selection

Never compress an image too much as it will end up not just reducing the file size, but will also affect the image quality. Ideally, you should test with your file types and compression rates to see what works best for each image. There are numerous image-editing tools, with a “save for the web” option, which you can use to automatically reduce the file size while optimizing image quality.

2.  Selection of Best File Type:

Knowing various file types may help you in improving the state of your website. There’s a large image file formats list available online, including JPEG, PNG, and GIFs.

The file sizes between the three file types can vary dramatically as each of them uses a separate compression method.

In most cases, JPEGs will be your best bet as they present the best quality for the smallest file size. PNGs are more common as decorative images because of their small file size. It is suggested to use GIFs for thumbnails and decorative images only.

You can also use unique editing software to change the file type.

Image Optimization Tools:

  • Shopify
  • Kraken
  • FileOptimizer
  • Affinity Photo
  • Pixlr
  • JPEG Mini
  • CompressNow

3. File Name should be relevant:

Take time to optimize your images for SEO because it is a simple and important step to make your website more competing in the search engines. So, before uploading any image it is important to choose the right file name to rank high in SERPs. For example, naming a picture as “Dog.jpeg” would work better than one named “dog-puppy-pup-puppies.jpeg”. Modifying the name of the file with relevant, detailed keywords can help you get most of the SEO power!

4. Use of ALT Tags:

The search engine needs to understand what the image is all about. For that, it gets necessary to provide a good alt tag to let search engines precisely record your image content. Even when images are not loading, search engines can still read the alternative text to help rank a page.

For example: img src=””cute-dog-pug.jpeg”” alt=””cute”

Try and include related words to boost visibility and avoid keyword stuffing.

5. Image Title Optimization:

Image title is the text which a user sees after hanging over the image. This text doesn’t serve search engines as much as it serves your users. So, these are less important for SEO, but they can provide a further connection to the alt text. For better user engagement, you can consider adding a brief call to action such as “buy now” or “download today.”

6. Image Captions:

The image caption is the text that follows the image on the page. It may not have a direct impact on SEO, but since they are noticeable on a website page and people tend to scan headings, images, and captions as they scan a web page, they can add to the user experience.

7. Use of Responsive Images:

Using a responsive image solution is compulsory in the modern, mobile-friendly web development. So, if you have been using stock images, it is time to re-think and use different images for better SEO practices.

8. Complementing Text For Your Images:

If the text is not enough to describe what an image is saying, the search engines might not understand the importance of your image. Adding more appropriate text and keywords to the description might work.

9. Image Structured Data:

Google Images supports structured data for product images, videos, and recipes. If you add structured data to your page, Google will show the image as a rich result.

10. Site Maps:

Even though you have the most realistic visuals for your website, they don't need to be accessible by search engines. Providing a site map as a visual model of a Web site’s content allows the users to travel through the site to find the data they are looking for. So, to assure that search engine crawlers notice every image, be it an infographic, meme, photo, video thumbnail, etc., include them in your site map.

11. Analysis of Image Optimization Potential:

Getting a precise analysis of the optimization process provides insights into how well the changes to image size, format, encoding, decoding, and quality are working for a website. So, measuring your webpage performance frequently can help you make the necessary corrections.

When it comes to image optimization, there are several tools to help you examine your potential:

  • Website Speed Test
  • Google’s Lighthouse in Chrome DevTools
  • GTMetrics

Conclusion-

Image SEO may take time and effort but is important for your overall SEO efforts. For those who wish to stand out from the competition, it is important to consider the smallest of details to have the most valuable positive SEO impact in Google image search. So, follow the above-stated steps to assure that your images are well optimized and contribute to great user experience.


Key Features, Time & Cost of POS Application Development

For several decades, businesses have been using cash registers but after the appearance of digital technology, particularly the internet it became old. The advantages of the electronic POS system have made it a preferable choice for retailers and companies, worldwide.

While conventional electronic POS terminals and devices continue to be used in shopping malls, departmental stores, and myriads of sales points now mobile POS solutions have developed as a futuristic choice. With the increasing popularity of e-commerce and doorstep delivery and payment services, mobile POS solutions are poised for growth.

How does it help in improving customer services?

Now, businesses are trying to make customers happy. For this, using technological means is necessary and the mobile POS application is one of these.

These mobile apps let a company use several mobile and hybrid devices to accept payments made through cards and update customer records. The employees can use such mobile POS devices at various places including setups like shopping malls and large stores and make sales operations, seamlessly minus troubles. These POS devices work with multiple OSs and support devices like receipt printers, barcode scanners, etc.

Monitoring the important features of this App Development

It is important to hire the right pos application development agency for your enterprise and get the right type of app. For that, you have to investigate the following factors in the POS solutions or apps carefully:

  • Scalability

The mobile POS solution or app for your enterprise has to be flexible. With the growth of business and revenue, you may have to use more devices over the years. So, having an app with support for several devices is a good idea. As for the software, a lot of businesses are believing in Cloud-based POS applications. These are flexible as opposed to OS-specific POS apps but you have to depend on internet connectivity and internet outage will mean no operation.

  • Device support

Different companies have different IT support in place. In some corporate setups, Windows-based PCs and the LAN is used. In some other places, Mac or Linux based setups and different networking setups may be used. In some cases, the hybrid networking setup may be in place. The POS app you get should be cooperative with the existing IT setup in your company.

  • Security protocols

While using POS devices and apps is suitable for both a business and its customers, ignoring security protocols is not prudent. The POS app, no matter which device it is used in, should be cooperative with all the latest online security and encryption protocols. These devices are used to process transaction data of hundreds of customers daily and any security breach can lead to severe outcomes.

  • Speed and ease of usage

The mobile POS devices and applications are used a lot daily in various business establishments and also for doorstep delivery needs. So, the app demands to be speedy and sport a simple UI.

Otherwise, the staff and the customers will have a tough time using it. Imagine a slow POS system being used in a setup like a big shopping mall and each customer has to wait for several minutes before the transaction can be processed! It will hit productivity and customer experience unfavourably.

  • Updates

The POS app or solution should receive updates from time to time from the developer. These updates improve app stability, boost security level and add new features.

How to ensure that You have hired the right pos application development agency?

Nowadays, you can come across several companies that develop POS solutions and mobile apps for such devices. However, you have to zero in on the apt vendor for developing POS apps for your venture. For this, you have to asses some key aspects related to its service and offerings:

  • Experienced and professionals

The POS app and solution Developer Company should have several years’ experience. It must have strong customers. Picking a Web development company that has not much experience in the sector to save money is not prudent.

  • Direct Selling Companies

Find out if the company making POS apps and solutions sells directly to the customers or makes use of online marketplaces. Of course, some entities use both the methods for offering POS apps and solutions. However, it is always better to buy products from a company which sells directly to the customers, as this will ensure better after-sales support.

  • Service terms

It is important to have POS devices and apps that remain in work 24x7, 365 days. Without functional POS applications, your business processes and revenues will be hit unfavorably. Now, like all apps and devices, POS solutions can act weird or breakdown irregularly.

This is when the vendor support comes into the picture.

It is prudent that you opt for a POS app vendor that offers fast and strong support to the customers. You should get the facts clear on service terms before buying any POS device or app from the vendor. It is better if the vendor offers support through multiple channels like live chat, phone, and email. Professional POS app makers are clear on their service terms, as it is.

  • Read Reviews and Feedback of existing customers

Generally, all POS app and solution makers will claim their offerings to be better than others in the market. You have to assess the viability of such claims and figure out which solution is the best for your business needs. For this, you can check out the online reviews of these vendors and their offerings. You can check out their social media profiles. This will help you in figuring out the viability of the vendors and their POS offerings.

  • Business-specific POS offering

Some POS vendors will claim their apps and devices can be used for any merchant - regardless of the niche. If you are particular about keeping high standards in customer service, picking a vendor that develops POS applications for your industry is reasonable. This is better for long term usage and benefits.

  • Development cost

Before investing in a POS solution, you need to get facts clear on cost-related perspectives. This can vary extensively from one case to another as there are many probabilities and combinations. You have an actual setup to which you may want to add new POS solutions and devices. It may so happen that you are opting for a POS solution for the first time and then you have to buy both the devices and software solutions. In any case, you have to find out all types of costs that you will have to bear.

Conclusion

Picking the right POS application for your company is not tiresome as long as you know what you need. You will have to hire passionate developers or a reputed vendor to get such applications. You will have to be careful in assessing the various metrics of the POS apps and compare available options on those parameters with care. It is also important to learn about the overall cost or associated expenses before you deploy and select a POS application.