Best Real Estate apps for agents

Real
Estate is a tough industry, but what if there was a way to make it a little bit
easier? There are many apps that can assist an agent with contact generation,
video editing, investment tracking, and open house management. Using the proper
tools can help you streamline listings and closings by optimizing your
marketing and simplifying transactions.

It only needs a few minutes to download the app to your
phone and start using it, giving you a leg up on the competition. Plus, many of
them out there are free or relatively affordable. Let's take a glance at some
apps that you can download to your phone to make the world of real estate an
easier one for you today:

Best Real Estate apps for agents

BombBomb:

Agents can use this app to shoot, edit, and forward these
videos to their leads, clients, farm, and sphere. In other words, anything that
you can say in an email or text, you can also say with BombBomb to make a more
personal connection with your target market.

For example, you might decide to film a preview of a new
listing and send it right to your email list. Bombbomb enables you to
communicate with those you converse with using a personalized touch. It gives a
much higher reply rate than if you were to use regular email.

Open Home Pro:

This iPhone app helps agents in lead management. It gains
leads and sends personalized follow up emails with your contact information.
The platform has assisted over 95,000 real estate brokers or agents and sends
out a list of hot leads that have a home to sell or that don't have an agent so
that you know where to concentrate your time.

Another useful feature is social sharing if you're an
agent trying to create traffic to your website or social media channels.

 Spotio:

This marketing app was developed by real estate agents
themselves. With this app, you can reach both addresses and contacts with the
touch of a button. The app also enables you to export information into PDF or
excel sheets.

Spotio incorporates activity in order to raise revenue
and close more deals.

Dotloop:

This app can help real estate agents with productivity
optimization, task management, and online transactions. It enables users to
collaborate at every stage of a transaction using its form creation,
e-signature, and storage capacities. It also permits brokers to obtain
transactions from any device.

Dotloop gives a free and paid option. The free option
involves tracking for up to 10 transactions, while their premium version costs
just $29 per month, which involves an endless transaction. 

Grasshopper:

Agents/brokerages essentially use Grasshopper to set up
multiple phone numbers for various marketing campaigns that they can obtain
from one easy to use an app on their phones and desktop. Having the ability of
a vanity business number makes it more comfortable for potential clients to
remember you, particularly if you have a number that's catchy or that has a
local area code.

Grasshopper also gives virtual faxing, separate lines and
extensions, WIFI calling and more. 

RPR Mobile

The RPR Mobile app enables agents or brokers to view
market statistics, find properties, and more. It gives on the go access to a
national database of both residential and commercial properties. The platform
can also give agents with school attendance zones, flood maps, demographics,
and other data. Best of all, RPR lets you create "mini-reports" that
you can send to new clients. 

DocuSign:

With DocuSign, you can reduce the trouble of getting
signatures from customers by signing documents on the go. DocuSign gives a
faster turnaround time versus a paper signing process by an average of 9 days.

With DocuSign, there is no limit on the number of
documents that you can fill out or sign. 

Conclusion

While these are just some of the available apps out
there, there are a ton of others that exist precisely designed to aid estate
agents to simplify things for them. Technology has grown remarkably and has
come so far that it can provide a technological advantage to realtors that
didn't exist a decade ago.

If you want to make a successful customer base more
easily in the real estate sector, implementing just a few of these apps will
aid you in doing just that.


Digital Marketing Importance in Automobile Industries

The Automobile industry is a mixer of design and development, manufacturing and marketing. According to statistics, the Indian automobile industry is the 4th biggest automobile industry among all the countries in the world in terms of the high sales rate and the 7th largest country in the manufacturing of automobiles. The ever-increasing market for the production and manufacturing of automobiles and its parts gives rise to business possibilities for company owners and dealers. Sustaining in this competing world of the automobile field is a challenging one but not difficult. You can be successful with the perfect blending of superior technologies and resources such as digital marketing.

If you desire sales, you must tell about your automobiles and their designs to the public i.e. you need to spread sound knowledge of your services through online appearance for your cars and motor vehicles. Reaching prospective buyers and growing conversion rates can be achievable through tailor-made strategies of digital marketing.

Digital Marketing Services for the automobile industry:

  1. Automotive SEO
  2. Management of Social Media
  3. E-mail Marketing
  4. Content Marketing
  5. YouTube Marketing
  6. PPC management

        1. Automotive SEO:

Primary traffic is the backbone for any industry either it is a startup or a branded one. Since the customers mostly rely on the internet for searching for their favored services. Optimize your website page and its products (motor vehicles) with compelling titles and meta descriptions (rich snippets) that help search engine crawlers in making your site stand high in SERP results. Furthermore, the effective SEO helps in quick loading speed of your site and less bouncing rate.

Image optimization will be the most important factor for your business since you might have heard that one picture worth a thousand words. Displaying pictures of automobiles help the guests in choosing a car as per their choices.

Search engine optimization gives

  • Wide reach for your automobile company
  • Brand credibility
  • Targeted leads
  • Ranking in SERP

    2. Management of Social Media :

If you want to sell more cars or parts of automobiles, social media is an excellent platform. Showcase your vehicles with Commercials on all social media platforms such as Facebook, Instagram, LinkedIn, Twitter, etc. Instagram is excellent for automobiles since you can showcase all the car models and parts of automobiles such as various types of wheels, engine. Besides, write creative content related to them.

Advertise your company with Promotions. For example, write periodically posts such as “OWN IT TODAY” by offering discounts, coupons, special offers, etc. It generates interest for clients and makes them purchase your cars.

Social media marketing gives

  • Brand reputation
  • Enhanced User experience and engagement

    3. E-MAIL Marketing:

Collect all your client’s details and run successful email campaigns. It was found that 25% of website visits were triggered by email marketing only. Composing email operations for multiple locations and brands with new car models pictures and videos improves customer experience hence leads to your company.

Email Marketing helps in

  • High traffic
  • Scope for more sales

    4. Content Marketing:

Some people may doubtful which model/brand should buy and which provides great fuel efficiency and mileage. And it will be difficult to go to various showrooms and ask for details since all the sellers may do not have all types of brands in their showrooms. Presenting the information related to the models, brands, their features in the form of blogs sounds excellent and marketing it in social media is fuel to your industry. Market your content all over the social media platforms for more profits.

Content Marketing helps in

  • More traffic
  • Brand credibility
  • Dealership credibility

    5. YouTube Marketing:

Producing 1-minute to 3-minute videos on automobiles with their brands credits more chance for sales since YouTube has global users who spend at least 3 hours per day on YouTube. If you are only a producer for automobile parts, then you can explore all your products such as tires, steering wheels, etc with creative video making. You can also run ads on this platform.

YouTube Marketing helps for

  • More exposure and engagement
  • Bulk reach through shares

    6. PPC Management:

Promote the parts of motor vehicles and vehicles with Google Ads, Bing Ads, and Pay-Per-Click management. Boost your sales capacity by planning powerful campaigns.

Pictures play an important role in the automobile industry. Building campaigns with different models of vehicles and their 3D views will be a great influence on your company. These campaigns generate engagement and growth rates and sales. Approach potential buyers with dealer automotive ads.

This strategy gives you

  • Maximum number of clicks on your site
  • More probability for sales

The first step of the automobile research method to the last step of sales can be completed efficiently with digital marketing that ascertains a successful business. This is the power of digital marketing for the automobile industry.

Conclusion:

All the digital marketing methods and tactics will lead the buyers to purchase products from your showroom. Secure your automobile industry with these effective digital marketing strategies and reap profitable returns for your business.


Measuring user satisfaction in your app and how to increase it

All developers and businesses want users to use their apps. Mobile apps are not only costly and time-consuming to develop, but they’re created to be used by real people to resolve real problems, so when app downloads are low it’s disappointing.

Engagement, maintenance, and growth rates are essential to showing the value of an app and measuring its profit on investment. But one metric is more valuable than all of them is user satisfaction.

If your users are happy, they’re more expected to engage, spend more, and advertised the word about your app to their friends and family or post about their app experience online.

And considering 84% of people believe online reviews as much as an individual recommendation, it is important that you keep users and customers on your side.

If users aren’t satisfied with your app, they’re not going to drop you an email to complain – they’re likely to share their adverse experience with their family, or worse, talk about their experience on social media.

Developing a successful app has many more advantages than earning five-star reviews or random purchases from your e-commerce store.

Happy users are more likely to do business with you again if they have a positive experience, and according to a research that loyal customers are worth up to ten times their primary purchase value, so they could become a long-term customer if they’re happy.

Here are some of the ways you can ensure your app keeps all of your users happy…

 

Data Rely

One of the simplest methods to get a feel for user comfort is to analyze your data. Analyze where users are getting your app, how long they’re engaging with your content when they download it, and where your current drop-off points are.

If users aren’t going past your sign-up page, then the possibilities are that you’re disappointed to give an enjoyable onboarding, and you may require to go back to the drawing board and review your user experience.

However, data can only go so far in painting the picture of user satisfaction. You should not significantly assume that a customer is unhappy with your app because they’ve only started it once – they might’ve been distracted and require a reminder that you’re there to help them to engage with you. Keep an open mind and let users not numbers do the talking.

 

Conduct Surveys

The best method to measure user satisfaction and get the thumbs up on new highlights is to conduct a small survey within your app. Be careful – “are you pleased with our app?” doesn’t give you anything to work on, but “what do you think about our new shopping feature?” does.

Rather than attacking users with a survey when they open the app, make it opt-in or ask questions via a pop-up every time they finish a session.

It will take time to establish your feedback, but growing smaller pieces over time will result in higher engagement rates than expecting every user to complete a three-page in-depth survey about their experience.

Keep your questions small and only ask questions that mean something to your business. If you’re not thinking about developing an augmented reality feature, for example, don’t hang the carrot and ask users if they’d like to see an AR tool.

Doing so will raise expectations and boost users to shop around for other apps rather than staying faithful to your brand.

As always when collecting user feedback, tailor your questions to your various audiences and isolate targets to maximize engagement and useful responses – a one-size-fits-all survey won’t work and feedback won’t be as useful.

A segment to get the most out of your survey.

 

Incentivize

If users aren’t engaging with your survey but they’re consuming time in your app, push them in the right direction by offering incentives such as a free trial of your premium service or a discount code off their next shop.

We all get frustrated when apps attack us with offers to leave a review or submit feedback, so when a freebie is offered, users generally feel more confident about providing feedback and will offer more useful, actionable points than if they were giving comments off their own back.

If you’re attempting to flesh out your app and build new features and functionality, you could even ask users to present their ideas and offer the winner a prize and their name in your app’s credits as a thank you.

Once you’ve collected feedback and understand what bothers users have about your app, the next step is to achieve those changes to increase user satisfaction.

 

Simple Things

Users downloaded your app for a purpose, whether it was to buy a dress from your store or order a takeaway after a busy day at work.

Simplify your app and don’t try to reinvent the wheel – help users reach your tools as soon as they can, and they’ll be more satisfied as a result.

Onboarding is key here – don’t have users fill out a thousand form fields before they can get started; keep it simple and restrict the conflict between your app and their requirements.

Common friction points like logging in, creating an account, leaving a review or joining with friends can all come later – let users complete their initial task before doing anything else.

 

Always Present for users

User satisfaction is about much more than giving a cutting-edge app with interesting features; it’s about giving customers that you’re there for them.

Make your team is as easily available as possible through phone support, live chat, social media or an in-app ticketing system and create a knowledge base with video tutorials to help when your team isn’t available.

If a user can’t find what they want within your app and there’s nobody to talk to, you’re presenting them a poor user experience and they’re unlikely to stick around for long.

Reply to every comment and query, even if it’s been answered before.

Some brands will automatically redirect users to a knowledge base or help center, but giving a personal reply on social media or a forum shows that you genuinely worry about your users and their involvement within your app, and they’ll usually become more engaged as a result.

Make sure you’re on the peak of your App Store and Google Play Store reviews, too, responding to both positive and negative feedback.

Thank users for their time and tell them that you’ll address their interests and comments – if you’re prompt and offer solutions that make users happy, then in-app satisfaction will normally climb and help you create a chart-topping app.

 

Always optimize and improve

Finally, a quick word on maintenance. Businesses simply want to keep their investment to a minimum after spending in an app, but the fact is that an app is a continuing commitment.

If you launch an app in January then it’s almost surely going to require tweaking and updating by April. Operating system updates and viruses need to be addressed to assure you’re delivering good user experience and that your app loads fast and perform consistently.

 

Conclusion

Whether you’re optimizing your website for SEO, doing a pay-per-click campaign or building an app, it’s easy to turn to data and analytics to decide whether you’re on the right path.

Whilst data is necessary, user satisfaction and happiness should be your focus preference – because that’s what encourages you to create sales and keeps your business floating.


Difference Between MIS and ERP

Technology is the need of modern business. To digitally change business models, ideas, and progress, companies are continuously looking for innovative technologies, better management systems, and user-friendly software. Advanced systems and stewardship help companies stay competitive not only on the native market but also on the world mark. A great quality of terms for enterprise management software causes uncertainty in some notions. Today, we will explore the difference between MIS and ERP terms and will try to distinguish those.

Both MIS (management information system) and ERP (enterprise resource planning) system manage business data and help officials make data-driven decisions. But, these two systems are a little bit different. Here you will learn certain connections and differences between MIS and ERP. Before comparing and contrasting MIS and ERP, let’s explain both.

Management Information System

MIS, a management information system, is a centralized database that collects information about the company’s departments and permits managers to use this information for managing workflow, making data-driven decisions and making reports. The basic theory of MIS is to process data from an organization and present it in the form of a report at regular interims.

The main objective of information systems implementation is to promote the business’s income and improve its profitability. The choices of MIS implementation are usually taken by chief technology/information officers. Here are the main features of MIS:

  • Data capturing is the process of collecting data from various resources. This includes the following: customer touch points lives, e-commerce sites, global shopping, self check-out, etc., an output of one or more systems like sales, finance, market analysis, operations, etc. and from social media sites.
  • Data storage. All the data is collected in a database or data files. This data is also saved in various storage media (DVD, hard drives, etc.). Cloud-based applications store data on virtual servers.
  • Data processing. Changing all data into meaningful information is what is called data processing. This is an important function of MIS.
  • Information and data distribution. As information is the core requirement, for achieving competitive support, the distribution of the right information to the right person in the right time is information distribution. The information could be in the form of report, image, message, file, video or audio. To facilitate comparison, information is presented in the form of charts or tables or graphs.
  • Prediction and forecasting. With the help of modern statistics, MIS can predict business using historical data as a base.
  • Planning. Reports are created based on the enterprise’s needs. These reports help management plan for the future.
  • Control. MIS helps in monitoring and tracking operations against organizational plans. The difference between the operations and the organization's plans is examined for exercising control.

As mentioned above, MIS has different functions that enable the management to function effectively and efficiently.

Enterprise Resource Planning

ERP means enterprise resource planning. It is a big system permitting companies to manage their information properly, promote information sharing, business planning, etc. In other words, that is what we call a management information system (MIS). And if you ask “Is ERP a part of MIS?”, we can say that it is. The ERP system is a subset of MIS.

Enterprise resource planning is a computer-based system that combines various functions like inventory, accounting, inventory management, human resources, etc. Here are the main features of ERP systems:

  • Accounting. Accounting is one of the key functions of ERP software which is designed to manage receivable and payable accounts, payroll, tax reports, and working time tracking. Accounting tools give employees a real-time look at their finance system.
  • Manufacturing. ERP provides a single interface for managing manufacturing processes like production, procurement, budgeting, planning, and forecasting.
  • Customer relationship management. Helps customer interaction and manages relationships with suppliers and merchants.
  • Forces discipline and organization around the business.
  • Business intelligence. Maintains administrative activities. BI tools capture and analyze data processes within the ERP system.

 ERP and MIS Relationship

Having determined the terms of both systems, we can clearly understand the purpose of MIS in ERP. As explained above, an enterprise resource planning solution is a part of a management information system. The main difference between the two systems is as follows:

ERP is all about automation of the workflow and accounting processes. ERP is planning. It examines business and forecasts development decisions.

MIS is all about reporting. MIS is information. It collects, saves, and organizes the information from different departments in a single database.

 


Key Features, Time & Cost of POS Application Development

For several decades, businesses have been using cash registers but after the appearance of digital technology, particularly the internet it became old. The advantages of the electronic POS system have made it a preferable choice for retailers and companies, worldwide.

While conventional electronic POS terminals and devices continue to be used in shopping malls, departmental stores, and myriads of sales points now mobile POS solutions have developed as a futuristic choice. With the increasing popularity of e-commerce and doorstep delivery and payment services, mobile POS solutions are poised for growth.

How does it help in improving customer services?

Now, businesses are trying to make customers happy. For this, using technological means is necessary and the mobile POS application is one of these.

These mobile apps let a company use several mobile and hybrid devices to accept payments made through cards and update customer records. The employees can use such mobile POS devices at various places including setups like shopping malls and large stores and make sales operations, seamlessly minus troubles. These POS devices work with multiple OSs and support devices like receipt printers, barcode scanners, etc.

Monitoring the important features of this App Development

It is important to hire the right pos application development agency for your enterprise and get the right type of app. For that, you have to investigate the following factors in the POS solutions or apps carefully:

  • Scalability

The mobile POS solution or app for your enterprise has to be flexible. With the growth of business and revenue, you may have to use more devices over the years. So, having an app with support for several devices is a good idea. As for the software, a lot of businesses are believing in Cloud-based POS applications. These are flexible as opposed to OS-specific POS apps but you have to depend on internet connectivity and internet outage will mean no operation.

  • Device support

Different companies have different IT support in place. In some corporate setups, Windows-based PCs and the LAN is used. In some other places, Mac or Linux based setups and different networking setups may be used. In some cases, the hybrid networking setup may be in place. The POS app you get should be cooperative with the existing IT setup in your company.

  • Security protocols

While using POS devices and apps is suitable for both a business and its customers, ignoring security protocols is not prudent. The POS app, no matter which device it is used in, should be cooperative with all the latest online security and encryption protocols. These devices are used to process transaction data of hundreds of customers daily and any security breach can lead to severe outcomes.

  • Speed and ease of usage

The mobile POS devices and applications are used a lot daily in various business establishments and also for doorstep delivery needs. So, the app demands to be speedy and sport a simple UI.

Otherwise, the staff and the customers will have a tough time using it. Imagine a slow POS system being used in a setup like a big shopping mall and each customer has to wait for several minutes before the transaction can be processed! It will hit productivity and customer experience unfavourably.

  • Updates

The POS app or solution should receive updates from time to time from the developer. These updates improve app stability, boost security level and add new features.

How to ensure that You have hired the right pos application development agency?

Nowadays, you can come across several companies that develop POS solutions and mobile apps for such devices. However, you have to zero in on the apt vendor for developing POS apps for your venture. For this, you have to asses some key aspects related to its service and offerings:

  • Experienced and professionals

The POS app and solution Developer Company should have several years’ experience. It must have strong customers. Picking a Web development company that has not much experience in the sector to save money is not prudent.

  • Direct Selling Companies

Find out if the company making POS apps and solutions sells directly to the customers or makes use of online marketplaces. Of course, some entities use both the methods for offering POS apps and solutions. However, it is always better to buy products from a company which sells directly to the customers, as this will ensure better after-sales support.

  • Service terms

It is important to have POS devices and apps that remain in work 24x7, 365 days. Without functional POS applications, your business processes and revenues will be hit unfavorably. Now, like all apps and devices, POS solutions can act weird or breakdown irregularly.

This is when the vendor support comes into the picture.

It is prudent that you opt for a POS app vendor that offers fast and strong support to the customers. You should get the facts clear on service terms before buying any POS device or app from the vendor. It is better if the vendor offers support through multiple channels like live chat, phone, and email. Professional POS app makers are clear on their service terms, as it is.

  • Read Reviews and Feedback of existing customers

Generally, all POS app and solution makers will claim their offerings to be better than others in the market. You have to assess the viability of such claims and figure out which solution is the best for your business needs. For this, you can check out the online reviews of these vendors and their offerings. You can check out their social media profiles. This will help you in figuring out the viability of the vendors and their POS offerings.

  • Business-specific POS offering

Some POS vendors will claim their apps and devices can be used for any merchant - regardless of the niche. If you are particular about keeping high standards in customer service, picking a vendor that develops POS applications for your industry is reasonable. This is better for long term usage and benefits.

  • Development cost

Before investing in a POS solution, you need to get facts clear on cost-related perspectives. This can vary extensively from one case to another as there are many probabilities and combinations. You have an actual setup to which you may want to add new POS solutions and devices. It may so happen that you are opting for a POS solution for the first time and then you have to buy both the devices and software solutions. In any case, you have to find out all types of costs that you will have to bear.

Conclusion

Picking the right POS application for your company is not tiresome as long as you know what you need. You will have to hire passionate developers or a reputed vendor to get such applications. You will have to be careful in assessing the various metrics of the POS apps and compare available options on those parameters with care. It is also important to learn about the overall cost or associated expenses before you deploy and select a POS application.


Top Cryptocurrency Marketing Services

Cryptocurrency is a brilliant concept that is going to change the way we deal with our assets for good. This technology has put forth possibilities that were unknowable a few years back. With a crypto coin, you get to own your asset without any interruption of a bank or other administrative. Other than that, you can streamline any business and enhance its efficiency with the best results.

Blockchain is becoming a part of every industry which indicates that we all are opening up to decentralization. This technology has intelligent control for every process and it makes the outcome highly efficient as well. There are different aspects to a decentralized record which helps in gaining traction for every business. Not just one but many things have come out of this mechanism and they all optimize the entire process of management. Now, we have services that are now benefitting many industries and Technoloader makes sure that every small or medium-sized enterprise can access them.

Here’s the list of some cryptocurrency marketing services

  1. ICO Marketing

ICO has become a boon for every single entrepreneur and its marketing has become a big issue now. Under Initial Coin Offering, crypto tokens are released which are bought by the investors who put their faith into the business projects. This concept became quite popular a few years back and it helped some of the most innovative projects.

Now, it has become the most cost-effective and outstanding vehicle for the business aspirants who want to materialize their vision.

This concept has made marketing much more advanced than before and many things have got introduced in the digital marketing sphere since its arrival. It has made the planning and execution of the entire campaign much more powerful. There are many things that you need to think when you are driving an ICO campaign, marketing agencies make it easy for you with a sweeping approach and tactful execution of every strategy.

  1. STO Marketing

Security Token Offering has developed as the advanced form of a token-based crowdfunding campaign. Under this campaign, the tokens are backed by assets and give a pledge to the investors that the project is not a scam. With STO, your business idea becomes more credible and it can reach more people as the tokens are regulated by the Securities and Exchange Commission (SEC). This makes this particular offering more reliable across the board.

Therefore, the marketing drive also has to be more popular and it has to be more agile. This particular instrument of investment has made cryptocurrency official and if bringing the digital assets into the mainstream. The campaign has to be set in a way that makes it reach every community and channel where the maximum number of people could be approached. For its marketing, you need to hire only the professionals who know you are familiar with this field.

  1. IEO Marketing

Initial Exchange Offering is another method that takes the token-based crowdfunding a notch ahead. The only difference between an ICO and IEO is that the former can be released independently while the latter can only be launched through an exchange platform. This little change brings many benefits to every individual who is related to the project. Thus, it also needs to be marketed in a different way which makes it reach more investors.

For making sure that this type of fund-raising campaign bears effective results, you need to come up with something very innovative. Cryptocurrency marketing company make all the attempts to generate the best results and help you get rid of all the obstacles. Great things make their way to your project if everything is worked out, you get a more positive outcome. It creates opportunities that are much more productive for your whole business operations.

  1. Exchange Marketing

For trading cryptos, you need to have a crypto exchange and it gives every crypto trader a chance to make the most of resources and methods.

You can also launch your exchange and establish your name in this emerging industry. But you need to have a strong marketing plan which lets you reach every single individual. The strategies have to be bespoke for the promotion of crypto exchanges and they have to be sweeping in their approach.

With a perfect exchange marketing strategy, you can make anything possible, it gives you every chance to make things better for your business. It could be a little difficult but not impossible to reach every single crypto traders who could be interested in finding something new. They help you find things which are considerably shaped and could be helpful in every way. Thus, all you need to do is to hire someone who could make things briefly effective.

  1. Blockchain Marketing

As this technology is making inroads into various domains, it needs a better means to get promoted. Blockchain marketing campaigns are specifically designed for projects which are decentralized and customized for the industries. The activities are also planned as per the project and specific tools are developed or procured for it. Therefore, you need to have it planned and organized in a way that makes the product highly in-demand.

Driving such a campaign is not a very easy task and it needs to be managed with the help of professionals. Everything needs to be planned in a certain manner and the output should be highly prolific.

There are various ways through which you can turn the tide towards your campaign. A solution that is mastered to gather results is always better for getting a faster outcome, it allows you to make every single component in a unique direction.

Marketing can take you to the peak of success, but it has to drive by the specialists. With every single method, you need to take a different approach and it gives you every chance to dig deeper into the sphere.

Every campaign has to be driven with innovative methods and greater objectives are accomplished. Businesses can extend their ambit when they get a better vehicle to spread their operations. They just need skilled professionals who could channelize the resources toward the right place.


Augmented reality (AR)

Augmented reality is the integration of digital information
with the user's environment in real time. Unlike VR (Virtual Reality), which
creates a totally artificial environment, augmented reality uses the existing
environment and overlays new information on top of it.

Boeing researcher Thomas Caudell  gives the term augmented reality in 1990, to
describe how the head-mounted displays that electrician used during assembling of
complicated wiring harnesses worked. One of the first commercial applications
of AR technology was the yellow "first down" line that began
appearing in televised football games sometime in 1998. Today, Google glass and
heads-up displays in car windshields are perhaps the most well-known consumer
AR products, but the technology is used in many industries
including healthcare, public safety, gas and oil, tourism and marketing.

Augmented reality applications are written in special 3D
programs that allows the developer to tie animation or contextual digital
information in the computer program to an augmented reality "marker"
in the real world. When a computing device's AR app or browser plug-in receives
digital information from a known marker, it begins to execute the marker's code
and layer the correct image or images.

Most businesses today are still in the "toy"
phase with this technology. But over the next few years, employees will start bringing
wearable to work, as they did with smartphones, and start using them for
business purposes. But the coming change will be much bigger than that."
Companies will instinctively search for tools that increase the efficiency of
their workers and maximize the effectiveness of their resources. Indeed, by
2020, I predict most people will use augmented-reality technology: sensors,
head-up displays, even perceptual systems -- the kind of computing that lets us
control devices without even touching them, or allows software to adjust to
movements captured by video cameras.

So what might an augmented workforce be like? Imagine
having a service technician come to your house to fix your Refrigerator. He will
point his head-up display at the refrigerator. A camera will capture the model
number and then upload it to the corporate cloud. That will trigger a download
of schematics and instructions, along with an overlaid virtual-reality view of
the machine's components on his display. Once the problem is diagnosed as a bad
switch, the technician will upload a computer-aided design of the needed part
to a 3-D printer in his truck. By the time he gets back to it, the part will be
made and ready for installation.

Such tools make every worker sent on a service call an
expert. That makes for more uniform service across the board, and it requires
only one visit -- there's no need to go back, order a part and then return
another day to install it. And with all the sensor data flowing in to the home
office, a best-case routing algorithm will be able to discover which
technicians have completed service calls and which is closest to the next one,
allowing service teams to help more clients a day.

And finally, with a wealth of data to retrieve and analyze,
a company can gain business insights it couldn't before, enhancing service
quality and profits and strengthening customer loyalty. For instance, in the refrigerator
example, the company may quickly discover which refrigerator have the highest
failure level and take appropriate action against it like issue a recall or
send out technicians to do proactive maintenance.

Of course, getting there won't be easy. Corporate
infrastructure and systems will need to be upgraded for performance. So will
network access and security, back-office applications like ERP, device
management and cloud-based services. It will require beefed-up network
bandwidth, more wireless connectivity options and an expanded ability to
identify devices and allow access. 

We're in the age of technology, with new gadgets like
voice- and vision-activated computing invading the market. We'll see an
explosion of augmented-reality technology projects coming in the next few years
in medicine, public service, financial industries etc. And then there are the
Internet-connected "things" we haven't even seen yet and they'll have
a major impact on the way we work and the way companies do business. The time
to start assembling the high-tech tools, connections and back-office systems
for workers of the future is now.


Pixel, made by Google

Google at their #madebyGoogle event announced the Google Pixel and Pixel XL smartphones. The new smartphones come with the Pixel UI.

The Google Pixel and Pixel XL will be the first phone that comes with Google Assistant out of the box. The Google Assistant comes with their new machine learning AI which sits right on the Pixel.

DXOmark rates the Google Pixel’s camera at 89 a 3 points above the iPhone 7. The camera on the Pixel is a 12.3 MP camera with f/2.0 aperture and a 1.55 micron pixel size. You get HDR Plus, without any shutter lag and smart bursts which select the best shot.

Google Pixel comes with unlimited online storage for Photos and Videos at full quality. The Pixel phones are the latest to run Android Nougat (version 7.1), the latest version of Google’s mobile operating system. Additionally, with Pixel  you also get a customer care on call 24/7 with Google via the settings app. You can also share your screen live with the support agents for troubleshooting.

Google Launches Pixel

The Pixel will come with a 5 inch display while the Pixel XL comes with a 5.5 inch display. Both have a AMOLED screen. The Pixel and Pixel XL run on a Qualcomm Snapdragon 821 with 4GB of RAM. The Pixel will get a 2770 mAh battery while the Pixel XL gets a large 3450 mAh battery.

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"Outernet" - Free Internet to entire world from Space

A US based non-profit organization Media Development Investment Fund (MDIF) has announced to build an 'Outernet - a global network of cube satellites broadcasting Internet data to all the people on the planet - for free.

The idea is to offer free Internet access to all people, regardless of location, bypassing filtering or other means of censorship, according to the New York based non-profit organisation, Media Development Investment Fund (MDIF).

MDIF proposes that hundreds of cube satellites be built and launched to create a constellation of sorts in the sky, allowing anyone with a phone or computer to access Internet data sent to the satellites by several hundred ground stations. The Outernet would be one-way - data would flow from feeders to the satellites which would broadcast to all below.

The organisation claims that 40 per cent of the people in the world today are still not able to connect to the Internet - and it's not just because of restrictive governments such as North Korea - it's also due to the high cost of bringing service to remote areas.

Founder Mr. Karim said “Outernet is the modern version of shortwave radio, It uses leading-edge technology to address a deep social problem. As the world moves towards a global knowledge-driven economy, more than 3 billion people are excluded by cost, geography or jurisdiction. Outernet will increase opportunities for everyone to access digital news and information, allowing greater access to opportunity and education than anything that currently exists.”

Outernet will also offer a humanitarian communications system, relaying public service transmissions during emergencies in places where there is no access to conventional communications networks due to natural disasters or man-made restrictions on the free-flow of information.

It embraces the burgeoning new-space startup industry, leveraging multicasting technology to take the Wi-Fi network to an extreme. Anyone with a device will be able to receive the signals, regardless of connectivity to the regular internet. Costly data plans from local telecom operators will no longer be a barrier to accessing information.

MDIF has acknowledged that building such a network would not be cheap. Getting one of those tiny CubeSats into orbit could cost upwards of $100,000, and slightly larger satellites could cost upto $300,000.


Firefox Launching $25 Smartphones

FIREFOX LAUNCHING $25 SMARTPHONES:
Firefox OS, an upstart smartphone operating system aimed at challenging the Apple and Google duopoly, will power a new category of $25 smartphones meant for use in developing countries .

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